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Sales Figures
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Irwin
 


Member Since: 04 Aug 2015
Location: Eire
Posts: 266

Ireland 2008 Discovery 3 TDV6 S Auto Java BlackDiscovery 3

It looks like the Velar is the reason for the drop in Disco sales and it impressively outsold the disco
  
Post #18661578th Oct 2017 3:00 pm
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Moo
D3 Decade 


Member Since: 13 Aug 2010
Location: Wiltshire
Posts: 5830

United Kingdom 2005 Discovery 3 TDV6 S Manual Zambezi SilverDiscovery 3

LR decided to aim the D5 at a very crowded market. I wonder if that was so wise? The XC90, which is its closest competitor, is significantly out selling it.
 Original Owner
200,000 miles and counting
05 S manual owned from March 2005
D4 Face lifted
V8 Front brakes
BAS Remap, Allisport Intercooler and deCat
EGRs blanked
T-Max split charge
Hanibal Expeedition rack
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BAS FBH control 
 
Post #18661748th Oct 2017 3:38 pm
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dgardel
 


Member Since: 03 Nov 2009
Location: Veneto (Heart) & Piemonte (Head)
Posts: 1073

Italy 2011 Discovery 4 3.0 SDV6 HSE Lux Auto Santorini BlackDiscovery 4

D5 SHOULD BE COST 20000€ LESS
 Discovery 4 HSE Luxury Santorini Black Outback Engineering Edition

IID Pro MV License

Defender 90SW SE Puma Stornoway Grey Outback Engineering Edition
 
 
Post #18661798th Oct 2017 3:48 pm
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J77
 


Member Since: 03 Mar 2008
Location: Fife
Posts: 3368

Scotland 

Bare in mind those sales figures will include the 4 as the 5 didn’t officially go on sale until March 17, where as the XC90 has a full year. Next years figures will be the proof in the pudding, but I suspect the XC90 will still be the clear winner.

Pricing is a big factor, the 18MY is a no go for me, it’s a £3k increase for a like for like spec on my current one and adds very little. By the time I look to change mine it will be 20MY and I shudder to think of the price by then.

Still enjoying mine though and glad I took the plunge when I did Very Happy
 17MY Discovery SE TD6, Namib 🍊  
Post #18661928th Oct 2017 4:13 pm
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jimbg
 


Member Since: 19 Apr 2013
Location: UK
Posts: 334

United Kingdom 

I think the XC90 will always outsell the Discovery and probably always has.

It has been aiming at the same family buyers since 2002 and the Discovery is unlikely to sway many from that base.

The Discovery I think will always sell in relatively low volumes.
  
Post #18662058th Oct 2017 4:43 pm
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Bigcol66
 


Member Since: 28 Jul 2010
Location: Welshpool, Powys
Posts: 635

2016 Discovery 4 3.0 TDV6 Landmark LE Auto Indus SilverDiscovery 4

Land Rover should be dropping Discovery prices by £3000 for my18 not putting them up.
  
Post #18662168th Oct 2017 5:21 pm
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dgardel
 


Member Since: 03 Nov 2009
Location: Veneto (Heart) & Piemonte (Head)
Posts: 1073

Italy 2011 Discovery 4 3.0 SDV6 HSE Lux Auto Santorini BlackDiscovery 4

3000 is nothing, still wrong price placed
 Discovery 4 HSE Luxury Santorini Black Outback Engineering Edition

IID Pro MV License

Defender 90SW SE Puma Stornoway Grey Outback Engineering Edition
 
 
Post #18662728th Oct 2017 7:01 pm
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jjvd21
 


Member Since: 16 Jul 2007
Location: Chicago
Posts: 927

United States 2005 LR3 4.4 V8 HSE Auto Java BlackLR3

I'm not surprised by the figures. As mentioned in a previous post when I did a test drive of the D5 at my local dealer the sales guy said that people don't like the look of the D5. He said it not me. If they make the back end less bulky it should improve sales.
 .
2005
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Post #18663618th Oct 2017 9:57 pm
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Red Merle
 


Member Since: 30 Aug 2014
Location: Cornwall
Posts: 4118

United Kingdom 

jimbg wrote:
I think the XC90 will always outsell the Discovery and probably always has.

It has been aiming at the same family buyers since 2002 and the Discovery is unlikely to sway many from that base.

The Discovery I think will always sell in relatively low volumes.


But wasn’t LR’s intention to make the Disco more mainstream (ie less Discovery like) in order to be able to compete more directly with the higher volume manufacturers, like Volvo and the mass market manufacturers, like BMW and thus substantially increase their market share?

Have they offended and lost many of their core customers, but not changed the buying patterns of those whose needs aren’t quite so sophisticated? The X5 used to outsell the D4 5 to 1; I’d like to know how the X5’s sales have done over the same 2016 period, but I can’t find the stats.
 

Two glorious D4’s, but have defected to the footballer / drug barron camp - with a L405 FFRR Wink 


Last edited by Red Merle on 9th Oct 2017 7:18 am. Edited 1 time in total 
Post #18663919th Oct 2017 4:37 am
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Farmer Chalk
 


Member Since: 06 Mar 2013
Location: Independent Republic of Kentishshire.
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England 2008 Discovery 3 TDV6 HSE Auto Tangiers OrangeDiscovery 3

Rather than comparables with other makes I think the figure that speaks volumes is that of comparable JLR sales.... the fact that they sold more FFRR”s and RRS”s than D5”s in the same period..

In my own case I won’t be buying a D5 purely due to cost.. by the time I spec one to my needs it was more expensive than having an RRS... which is what I bought...
they are just too expensive...... Very Happy
  
Post #18663929th Oct 2017 5:26 am
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Tripe
 


Member Since: 28 Jun 2015
Location: Tasmania
Posts: 124

Australia 2007 Discovery 3 TDV6 SE Auto Zermatt SilverDiscovery 3
Re: Sales Figures

Tripe wrote:
From LR USA. 2017 august sales

"The Discovery continues to struggle, despite its new-car status. It was down 15% for the month of August, after having started deliveries in May. This is surprising and disappointing"



When you read more of the US August sales figures, the D5 performance was terrible

U.S. BRAND HIGHLIGHTS

Land Rover

For the month of August, Land Rover sales hit 6,320 units, the best ever Month of August sales for the brand.

The Range Rover SUV also had its best August performance ever with 1,409 sales, up 14 percent from 1,236 units sold in August 2016. The new Range Rover Velar had its first week of sales in the U.S. adding 413 units to the record total.

The Discovery Sport increased in August with 1,211 units sold, up 17 percent from 1,038 units sold in August 2016.
  
Post #18663949th Oct 2017 6:07 am
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Tripe
 


Member Since: 28 Jun 2015
Location: Tasmania
Posts: 124

Australia 2007 Discovery 3 TDV6 SE Auto Zermatt SilverDiscovery 3

I can't readily find any Disco5 sales numbers for Oct 2017,

But the Below UK headline performance is not encouraging



"UK subsidiary, Jaguar Land Rover reported lower numbers. JLR sold 7,097 units in October, 21.5% lower than a year ago. Furthermore, total sales of Jaguar for October fell 63% (YoY), while that of Land Rover was down 7% (YoY)."




63% drop in Jag sales (YoY) does not sound right ?
  
Post #18766637th Nov 2017 11:34 am
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DiscoStu
 


Member Since: 09 Apr 2006
Location: The Ultimate Destination
Posts: 11145

England 2016 Discovery 4 3.0 SDV6 HSE Lux Auto Waitomo GreyDiscovery 4

I think it would be interesting to see 'planned sales vs actual', not just actual sales. Remember that the more D5's they build, the less FFRR and RRS are built....
 Disco 5 HSE Lux on order  
Post #18766757th Nov 2017 12:08 pm
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DiscoStu
 


Member Since: 09 Apr 2006
Location: The Ultimate Destination
Posts: 11145

England 2016 Discovery 4 3.0 SDV6 HSE Lux Auto Waitomo GreyDiscovery 4

Tripe wrote:
I can't readily find any Disco5 sales numbers for Oct 2017,

But the Below UK headline performance is not encouraging

"UK subsidiary, Jaguar Land Rover reported lower numbers. JLR sold 7,097 units in October, 21.5% lower than a year ago. Furthermore, total sales of Jaguar for October fell 63% (YoY), while that of Land Rover was down 7% (YoY)."

63% drop in Jag sales (YoY) does not sound right ?



So they sold 65K in Sept and 7k in Oct - I think that is probably not correct...
 Disco 5 HSE Lux on order  
Post #18766777th Nov 2017 12:14 pm
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jimbg
 


Member Since: 19 Apr 2013
Location: UK
Posts: 334

United Kingdom 

The Nissan Qashqai was the most popular SUV in October and sold 3923.

Next closest was the Ford Kuga at 2493.

No Land Rover products in the top ten for sales.
  
Post #18766837th Nov 2017 12:27 pm
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